Customer marketing

Retail software that will delight your customers.

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First, you'll get to know your customers

Material makes collecting customer information easy. Keep track of customer brand and style preferences, birthdays and more, all integrated natively with our marketing tools.

Collect customer data in-store and online

Collect customer information in-store or online, and watch it sync across your locations and services.

View detailed purchase histories and insights

Quickly learn your customers' preferences and purchase habits, including their preferred brands, sizes, and more.

Built-in marketing and loyalty tools

Easily view opportunities to send highly-personalized messages and offers.

Offer loyalty & reward programs

Material's loyalty and rewards tools make it easy to delight your customers while growing your business.

Customize your rewards and expirations

Build a loyalty program that fits your brand and hits your goals.

See how customers redeem rewards

Watch your customers redeem their rewards, and see how different campaigns are performing.

Integrated text reminders

Seamlessly integrate your loyalty program into your SMS marketing.

Extend, add, and modify rewards and point balances

Easily make one-off adjustments to rewards or point balances for customers as needed.

Then, become BFFs over text

Let your customers know when you get new products in stock, have the size they've been waiting on, or when you have an upcoming event. With two-way conversational messaging, you'll feel closer to your customers than ever before.

And with messaging available in our iPhone app and on the web, you'll be able to connect with your VIPs on the go.

Two-way texting

Chat with your customers using your own local-area business phone number. Get notified when you receive a new message, and reply directly from your phone or computer.

Mobile & desktop messaging

Send and receive messages from your customers in the shop, on the go, and with any device.

Send images & videos

Send product photos, store tours, or your favorite meme to your customers.

Conversational messaging is the future
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Do more with automated SMS

Deliver customer delight on autopilot with highly-personalized, contextual SMS campaigns for birthdays, loyalty programs, and more. Your messages can be fully customized, so texts are sent at the right time, to the right customer, with the right content.

Automations drive repeat-customers and increase AOV
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Set-and-forget message flows

Easily set up highly-personalized and automated SMS marketing campaigns. Optionally, include personalized discount offers.

Integrated with existing conversations

Automated messages show up in customer chats, and are sent from your shop's phone number.

Loyalty reminders

Set up SMS notifications for your loyalty program, and watch your customers redeem their rewards.

Birthday gifts

Spoil the heck out of your customers on their special day with automated birthday messages.

Re-engagement offers

Send re-engagement messages to customers who haven't shopped with you in a while.

Get started today. It's free and easy.